Google Audio cooler than you?
So I’ve just discovered Google Audio or “Godio” as I’ve renamed it due to the fact that more people look to Google for answers than they do the big man himself. It really was only a matter of time before Google launched their own music service. While there’s still some speculation of whether or not it will be a streaming or download service or both I think that we can all agree that Google moving into the digital music market is no joke and may even give iTunes a run for their money.
While I do enjoy the Apple brand I think that my alliance with Google is stronger. I already use a number of their services which for the most part I trust. Not only that but each service blends seamlessly together gathering information and allowing personal customization to cater to each individual user which is a huge plus. There are also endless marking possibilities with Google’s focused ads. Just think, next time you hipsters are listening to the Yeah Yeah Yeah’s, Google can throw an American Apparel ad at you so you can buy those shiny pants you’ve always wanted. I actually touched on the topic several months ago when I was talking to Lifter Baron. We were kicking around how great of an idea it would be to fully integrate marketing possibilities in an audio player to enhance the user experience. Google already owns Youtube so pulling official music videos or other related content to the music player would be an easy task at best and integrating the web search function could bring band merchandise right to you with little to no work which is really a win win for everyone.
Apparently in 2008 Google launched a different version of the Google music service. I imagine the difference is that unlike the Chinese version we’ll probably be allowed to download and listen to anything we want and not be restricted to Chinese Nationalist music and Michael Jackson.
I’ve been unable to find an official launch date of the service but as soon as it’s live I’ll be sure to start using it and who knows maybe I’ll even phase out my beloved iTunes player.
* image borrowed from the engadget website
